LinkedIn Business Intensive Course Portal
Getting Started

Additional tools for clients receiving one-to-one support, and amazing life-hacks for everyone else!

Before jumping in, let’s make sure your systems are set up properly. If you’re working with Naomi one-on-one you’ll need to make sure you have these tools in place. If you’re not, make sure to review the videos as the life hacks will certainly help you manage and grow your business. 

Coaching calls take place via Zoom, a free online tool that allows us to speak, share screens, doodle notes and record. Calls are free for two people, but if you add a third, you’ll have a 40 minute cut off.

Downloading Zoom to your desktop allows us to quickly connect and access calls. It also means your screen will look similar to mine allowing me to help you navigate the screen and learn how to use it. I highly recommend downloading it (and using it with your clients).

Download from www.Zoom.us

Loom will allow you to record your screen and share the video effortlessly. Email your videos to naomi@theprofile.company For one-to-one clients make sure to alert Naomi to your video by texting.

Our priority is to keep you moving. If you’ve allocated two hours to a task we want you to complete it, not postpone it because the screen looked different from what you expected and you didn’t know what to do!

Download from: www.Loom.com

Make sure you have this browser add-on so you can save content for later, either to read or to share with your audience.

 Go to: www.GetPocket.com


Go to: www.GetPcoket.com

In the Welcome Email for this course, you will have received a link to your Google Drive folder. Depending on the type of email accounts you already have and how you wish to approach this, you will either start a new account or continue with your existing account.


All files I share with you will appear in the ‘Shared with you’ folder.

Getting Started – Google Drive – Shared with Me

You can continue to access the folder here, or you can add it to YOUR Google Drive account so it appears in ‘My Drive’. To do this, right-hand click (depending on your computer) to bring up the floating option bar. Click on ‘Add to My Drive’.

Getting Started – Google Drive – Add to my Drive

The file will automatically move to the main menu of your drive. However, if you wish to store it withing another file, click on the option ‘Organise’ that appears directly below the file name once you have added it.

Here is a video to help you:

Within the folder you receive, there are two .csv files. To open them (or any file on Google that isn’t a Google file) follow these instructions:


The course content  for this session can be found by clicking the tabs.

Length: 1hr 23 minutes

Session 0: How to Build Your Business With LinkedIn

Remind yourself why LinkedIn is so important with this introduction webinar. In it, Naomi talks about many of the concepts within the course, setting the picture for where we’re heading and why. It’s a valuable introduction and you’re welcome to share it with friends. Just click here.

This is additional content and NOT the first Module referred to in the Introduction Session. 

 You can also access the audio copy of this webinar to listen to while on the move. Visit the Google Shared Drive




Session 1

The course content for this sessions can be found by clicking the tabs.

Total Duration: 81 mins

Study Time: 30 minutes

Number of Modules: 5

Worksheets: 4

Slides: Yes

Reading: 1/5 available (1.1)


Session 1: Creating the Road Map

In introducing you to the course, you’ll learn a unique structure that is proven to bring clarity and control to your business, removing much of the confusion that haunts most independent business owners. 

Duration: 20 minutes

Success on LinkedIn depends on having a clear outcome, which is ultimately created by how your business is structured and what you want to achieve. In this module, you will begin to set your outcomes ready to create the roadmap for your business. You’ll also learn how to decipher which task should take priority at any moment.

Worksheet: adobe-pdf-reference-vector-logo

Goal Setting.pdf


adobe-pdf-reference-vector-logo1.1 Setting Outcomes

Duration: 15 minutes

How do you meet your income targets? There are four ways to approach increasing your income: increase your price, attend more sales appointments, improve your sales conversation (increase your skills), or change who you are pitching too. In this video, we discuss the various way to approach this within your business.

Duration: 10 mins

How many appointments are you currently attending and what is your average sales value? It’s now time to work out exactly what is happening in your business (even if you’re just starting out) and calculate what’s possible.


Know Your Numbers.pdf

Duration: 30 mins


Understanding how people make buying decisions is the key to writing good content and understanding where to focus our attention within our business. We’re now going to look at the psychology of how people buy and apply it to your business. 


Duration: 8 mins

Now we’ve understood the psychology of how people buy, we need to translate this into sales. Where are our prospects and what happens after the sales appointment?


Worksheet –

Client Journey.pdf

Modules released weekly!

Naomi Johnson 2013Naomi Johnson
Course Leader

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